Thanks to the good vocation of its lands, this region is well suited to cultivation. Although the origins of wine production in Apulia are lost in the mists of time, the region has a leading role in terms of quantitative wine production, and this is mainly due to its vast territorial extension. The area has 25 DOC wines all having a precise identity and a personal character. Negroamaro and Primitivo, just to mention a few, are among the varieties today considered as Apulia’s finest wines, symbolizing taste and quality all over the world.